Association
from Zurich
Oniwa logo
The Non-Profit
marketing agency
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The best marketing for those who do good.

Oniwa is Switzerland's first non-profit marketing agency. We work on projects, services, and products that genuinely make the world a better place – covering only our costs or entirely free of charge. Because for us, it’s about the cause, not the money.
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Services

Wherever it makes an impact: on TV, online, in print. From street art to targeting to stunt. B2B or B2C — we can (almost) do it all.
Creative Strategy
Branding & Identity
web design
digital marketing
Content creation
Campaigning
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FAQ

Isn’t marketing just for the big players?
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Not sure if you even need marketing? Wondering if your budget is enough or what would actually make sense?

Many organizations, associations, or projects feel hesitant about marketing. Some think: “That’s only for big brands with huge budgets.” Others may have had bad experiences, or are simply overwhelmed by the endless possibilities.

We say: Marketing can be simple, fair, and effective – for you too.
I have other worries than marketing.
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Do you know the feeling of being overwhelmed? For example:
  • Low donations or membership income
  • No website, or one that’s outdated
  • Photos that don’t really convince anyone
  • Social media channels nobody maintains (or none at all)
  • No marketing materials that look professional
  • Nobody on your team who really knows what to do
Marketing plays a role in more areas than it might seem at first glance. Especially when you’re facing many challenges and don’t know where to start, we’re here to advise you and show you realistic options tailored to your situation.
I don’t have (much) budget.
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Not sure if your budget is enough or what would even make sense? We come from the traditional ad world ourselves and know how much money often goes to waste there. That’s why at Oniwa we work consciously cost effective.

Compared to typical marketing agencies, our costs are significantly lower – because we don’t add margins just to maximize profits for owners or shareholders. On the contrary: as a non-profit association, we work cost-covering – or even free of charge, if it fits.

That means: professional support even with a small or no budget at all. Don’t worry – just reach out.
I don’t know what I need.
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With Oniwa, you get marketing that fits your reality. Just tell us about yourself, your project, your dreams, and your goals.

We know not everyone is a marketing pro – and we meet you exactly where you are. We listen, understand your situation, and show you what’s possible. Together with you, we’ll find the communication channels that make the most sense for you and your budget.
No more, and definitely no less. Clear, simple, affordable.
Are there professionals working at Oniwa?
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What makes Oniwa special: we’re not just idealists. We’re a collective of creatives, strategists, campaigners, and tech nerds with years of industry experience.

Many top professionals – usually with hourly rates far beyond reach – work with Oniwa passionately and often even free of charge, to move meaningful projects forward together.
Who can hire Oniwa?
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At Oniwa, we don’t claim to define what’s good or bad. We also make mistakes, use products we sometimes question ourselves, and live in a world full of contradictions.

Yes – we enjoy a beer now and then. But we don’t feel the need to advertise alcohol.

Our Approach:
We follow our moral compass. It’s not perfect, but it’s honest. And if something doesn’t feel right to us, or simply doesn’t make sense – we won’t do it.

We support, among others:
  • Sustainable products & services
  • NGOs, associations & social initiatives
  • Education, Health & Culture
  • Renewable energy & environmental projects
  • Projects with genuine social impact
We don’t promote, among others:
  • Alcohol & tobacco
  • Weapons & arms industry
  • Crude oil & fossil fuels
  • gambling
  • Meat & factory farming
  • Fast Fashion
  • Sugar & junk food products